Terms of Use

These Terms govern your use of the website, applications and software operated by Toda L’
Tzahal (“we”, “us” or “our”), to which these Terms refer, including all content, features and
functionality, and related services (collectively, the “Services”). These Terms apply whether you
are accessing the Services via a personal computer, wireless or mobile device, or any other
technology or device (each, a “Device”). If you do not agree to these Terms, do not access or use
the Services.
These Terms apply to all users of the Services, whether or not you have registered for one or
more of the Services, and by using the Services you agree to comply with these Terms and any
additional terms and conditions that we provide to you in connection with your use of or access to
same (“Additional Terms”). The Services may also provide rules of participation for certain
activities within the Services, including, without limitation, contests, sweepstakes, and other
initiatives (“Rules”). The Privacy Policy, the Additional Terms and the Rules together form a part
of these Terms.
We reserve the right, at any time and from time to time, temporarily or permanently, in whole or in
part, to modify, suspend or discontinue the Services; charge fees in connection with the Services;
modify and/or waive any fees charged in connection with the Services; and/or make available
opportunities to some or all users of the Services. You agree that neither we nor any of our
affiliates shall be liable to you or to any other person for any modification, suspension or
discontinuance of the Services or any component thereof.
1. Term. These Terms shall remain in full force and effect while you use the Services. You may
terminate your use of or registration for the Services at any time, for any reason, and we may
terminate your use of or registration to the Services at any time, for any or no reason, with or
without prior notice or explanation, and without liability or obligation to you or any third party.
These Terms shall continue to apply to your previous access and/or use of the Services after any
such termination.
2. Modifications. We may modify these Terms from time to time and at any time in our sole
discretion. We will post or display notices of material changes on the Services. The form of such
notice is at our discretion. Once we post them on the Services, these changes become effective
immediately and if you use the Services after they become effective it will signify your agreement
to be bound by the changes. We recommend that you check back frequently and review these
Terms regularly so you are aware of the most current rights and obligations that apply to you.
3. Eligibility; Compliance. Use of the Services is limited to users 13 years of age and older. By
using the Services, you represent and warrant that (a) you are 13 years of age or older and (b)
your use of the Services does not violate any applicable law, rule or regulation. Certain features
of the Services may be subject to heightened age and/or other eligibility requirements. If you
provide information that is untrue, inaccurate, or incomplete, or we suspect that such information
is untrue, inaccurate, or incomplete, we have the right to suspend or terminate your registration
(in whole or in part) and refuse any and all current or future use of the Services (or any portion
thereof), in our sole discretion, with or without notice to you, and without liability or obligation to
you.
4. User Registration. In order to access and use certain content, features, or functionality of the
Services, we may require that you register for the applicable Services and have a unique
username and password combination (“User Credentials”) and provide certain additional
information, which may include, without limitation, your email address, legal name, country of
residence, physical address, telephone number(s), applicable payment data and information
(collectively, a “User Account”). You represent and warrant that all registration and account
information you submit is truthful and accurate and you shall maintain and promptly update the
accuracy of such information. Further, if you elect to become a registered user of the Services,
you are responsible for maintaining the confidentiality of your User Credentials, and you shall be
responsible and liable for any access to or use of the Services by you or any person or entity
using your User Credentials, whether or not such access or use has been authorized by you or
on your behalf, and whether or not such person or entity is your employee or agent. It is therefore

critical that you do not share your User Credentials with anyone. You agree to immediately notify
us of any unauthorized use of your User Credentials or User Account, or any other breach of
security. It is your sole responsibility to (a) control the dissemination and use of your User
Credentials and User Account, (b) update, maintain and control access to your User Credentials
and User Account, and (c) cancel your User Account on the Services. We reserve the right to
deny access, use and registration privileges to any user of the Services if we believe there is a
question about the identity of the person trying to access any account or element of the Services.
We shall not be responsible or liable for any loss or damage arising from your failure to comply
with this.
5. Personal Information. We respect your privacy and the use and protection of your personal
information. In the course of your use of the Services, you may be asked to provide certain
personal information to us. Our information collection and use policies with respect to the privacy
of such personal information are set forth in the Privacy Policy. We encourage you to read the
Privacy Policy, and to use it to help make informed decisions. You acknowledge and agree that
you are solely responsible for the accuracy and content of personal information.
6. Proprietary Rights.
6.1 We owns, solely and exclusively, all right, title and interest in and to the Services and all
content contained and/or made available through the Services (“Content”), and all such Content
is protected, without limitation, under applicable laws, rules, regulations and treaties. Unless the
context clearly requires otherwise or we explicitly set forth in writing, the term “Services” includes
“Content” as well.
6.2 The Services are to be used solely for your non-exclusive, non-assignable, non-transferable
and limited personal use and for no other purposes. You must not alter, delete or conceal any
copyright, trademark, service mark or other notices contained on the Services, including, without
limitation, notices on any Content you transmit, download, display, print, stream or reproduce
from the Services. Except as expressly authorized by us and set forth in Additional Terms (e.g.,
Services that allow for the use of embeddable or viral features, applications, etc.), you shall not,
nor shall you allow any third party (whether or not for your benefit or otherwise) to, frame,
reproduce, modify, create derivative works from, display, perform, publish, distribute,
disseminate, broadcast or circulate to any third party (including, without limitation, on or via a
third-party website or platform), or otherwise use, any Content without our express, prior written
consent.
6.3 Any unauthorized or prohibited use of any Content may subject you to civil liability, criminal
prosecution, or both, under applicable laws, rules, regulations and treaties. We require users to
respect our copyrights, trademarks, and other intellectual property rights and shall enforce same.
We likewise respect the intellectual property of others. If you believe that the Services contain
elements that infringe your copyrights in your work, please follow the procedures set forth in
Section 9 below. You further agree to abide by exclusionary protocols (e.g., Robots.txt) that may
be used in connection with the Services. You may not access parts of the Services to which you
are not authorized, or attempt to circumvent any restrictions imposed on your use of or access to
the Services.
7. User Conduct. You are solely responsible for your conduct in connection with the Services. We
want to keep the Services enjoyable for everyone and the use of the Services for unlawful or
harmful activities is not allowed. While using the Services, you will not:
 (a) engage in or encourage conduct that would violate any applicable law, rule,
regulation, judicial or government order or give rise to civil liability or violate or infringe
upon any intellectual property, proprietary, privacy, moral, publicity or other rights of ours
or of any other person or entity;
 (b) submit, post, email, display, transmit or otherwise make available through the
Services any material or take any action that is or is likely to be unlawful, harmful,
threatening, abusive, tortious, defamatory, libelous, deceptive, fraudulent, invasive of

another’s privacy or publicity rights, harassing, profane, obscene, vulgar or that contains
explicit or graphic imagery, descriptions or accounts of excessive violence or sexual acts
(including, without limitation, sexual language of a violent or threatening nature directed
at another individual or group of individuals), contains a link to an adult website or is
patently offensive, promotes racism, bigotry, hatred or physical harm of any kind against
any group or individual;
 (c) submit, post, email, display, transmit or otherwise make available through the
Services any material that you do not have a right to make available under any law, rule
or regulation or under contractual or fiduciary relationships (such as inside information,
proprietary or confidential information learned or disclosed as part of employment
relationships or under nondisclosure agreements), or otherwise creates a security or
privacy risk for any other person or entity;
 (d) engage in or encourage conduct that affects adversely or reflect negatively on us, the
Services, our goodwill, name or reputation or causes duress, distress or discomfort to us
or anyone else, or discourage any person or entity from using all or any portion, features
or functions of the Services, or from advertising or becoming a supplier to us in
connection with the Services;
 (e) submit, post, email, display, transmit or otherwise make available through the
Services any material that contains a software virus, worm, spyware, Trojan horse or
other computer code, file or program designed to interrupt, impair, destroy or limit the
functionality of any computer software or hardware or telecommunications equipment;
 (f) use the Services for commercial or business purposes, including, without limitation,
engaging in barter arrangements, pyramid schemes, advertising, marketing or offering
goods or services or exploiting information or material obtained on, through or in
connection with the Services, whether or not for financial or any other form of
compensation or through linking with another website or service;
 (g) modify, disrupt, impair, alter or interfere with the use, features, function, operation or
maintenance of the Services or the rights or use or enjoyment of the Services by any
other user;
 (h) impersonate any person or entity or falsely state or otherwise represent your affiliation
with a person, or entity;
 (i) forge headers or otherwise manipulate identifiers in order to disguise the origin of any
content transmitted on, through or in connection with the Services;
 (j) solicit passwords or personal identifying information for commercial or unlawful
purposes from other users or engage in spamming, flooding, harvesting of email
addresses or other personal information, “spidering”, “screen scraping”, “phishing”,
“database scraping”, or any other activity with the purposes of obtaining lists of other
users or other information; or
 (k) modify, reverse engineer, decompile or disassemble any part of the Services, whether
in whole or in part, or create any derivative works from any part of the Services, or
encourage, assist or authorize any other person to do so.
8. Disclaimer. We assume no responsibility for monitoring the Services for inappropriate content
or conduct, we assume no obligation to modify or remove any User Postings, and we assume no
responsibility for the conduct of any user. We reserve the right to investigate and take appropriate
legal action against anyone who, in our sole discretion, violates, or is suspected of violating,
Section 7, including, without limitation, reporting you to law enforcement authorities. Further, you
acknowledge, consent and agree that we may access, preserve and disclose your account and
registration information and any other content or information if required to do so by law or if based
on a good faith belief that such access, preservation or disclosure is reasonably necessary to (a)
comply with the law or legal process; (b) enforce these Terms; (c) respond to claims that any
content or information violates the rights of any third party; (d) respond to your requests for
customer or technical service; or (e) protect our rights, property or personal safety, or that of
users or any third parties.

9. User Postings.
9.1 The Services may provide you and other users with an opportunity to submit, post, email,
display, transmit or otherwise make available comments, reviews, links, materials, ideas,
opinions, messages and other content and information via the Services (each, a “User Posting”,
and collectively, “User Postings”). You understand, acknowledge and agree that all User Postings
are the sole responsibility of the person from which such User Postings originated. This means
that you are solely and entirely responsible for the consequences of all User Postings that you
submit, upload, post, email, display, transmit or otherwise make available. User Postings do not
reflect our views, and you understand that by using the Services, you may be exposed to other
people’s User Postings that could be offensive, indecent or objectionable and, as such, we do not
guarantee the accuracy, integrity, quality or content of any User Postings. Under no
circumstances shall we be liable in any way for User Postings, including, without limitation, errors
or omissions in any User Postings, or any loss or damage of any kind incurred as a result of any
User Postings submitted, uploaded, posted, emailed, displayed, transmitted or otherwise made
available.
9.2 The Services, including, without limitation, all User Posting features and functionality, are for
personal purposes only and you may not submit, post, email, display, transmit or otherwise make
available, in any manner, any User Posting that we deem to be an Unauthorized Posting (as
defined herein). We have the right, but not the obligation, to review any User Posting and to
delete, remove, move, edit or reject, without notice to you, for any reason or for no reason
whatsoever, any User Postings, including, without limitation, any Unauthorized Postings;
provided, however, that we shall have no obligation or liability to you or any third party for failure
to do so or for doing so in any particular manner. As used herein, the term “Unauthorized Posting”
means any User Posting that is or may be construed as violating these Terms, including, without
limitation, Section 7 herein, or is deemed to be unacceptable to us, as we determine in our sole
discretion.
9.3 In connection with all User Postings you submit, post, email, display, transmit or otherwise
make available, you grant us the unrestricted, worldwide, non-exclusive, irrevocable, perpetual,
fully paid-up and royalty-free right and license, in any form or format, on or through any media or
medium and with any technology or devices now known or hereafter developed, in whole or in
part, to host, cache, store, maintain, use, reproduce, distribute, display, exhibit, perform, publish,
broadcast, transmit, modify, prepare derivative works of, adapt, reformat, translate, and otherwise
exploit all or any portion of your User Posting on the Services and any other websites, channels,
services, and other distribution platforms, whether currently existing or developed in the future, for
any purpose whatsoever (including, without limitation, for any promotional purposes) without
accounting, notification, credit or other obligation to you, and the right to license and sub-license
and authorize others to exercise any of the rights granted hereunder to us, in our sole discretion.
For the avoidance of doubt, the rights, licenses and privileges described in these Terms and
granted to us shall commence immediately upon submission of your User Posting and shall
continue thereafter perpetually and indefinitely, regardless of whether you use the Services as a
registered user or not.
9.4 We do not acquire any title or ownership rights in the User Postings that you submit and/or
make available. After you submit, post, email, display, transmit or otherwise make available any
User Posting, you continue to retain any such rights that you may have in such User Posting,
subject to the rights, licenses and privileges granted herein. You also represent, warrant and
covenant that (a) you own the User Posting posted by you or otherwise have the right to grant the
rights, licenses and privileges described in these Terms and to perform and comply with all of the
requirements set forth herein; (b) your submission, uploading, posting, emailing, displaying,
transmission and/or making available of User Postings does not violate these Terms, any rights of
any other party or entity, any of your obligations, any law, rule or regulation or infringe upon,
misappropriate or violate any intellectual property, proprietary, privacy, moral, publicity or other
rights of any party or entity; (c) you have the legal right and capability to enter into these Terms
and perform and comply with all of its terms and conditions; and (d) you hold and shall continue

to hold all the ownership, license, proprietary and other rights necessary to enter into, authorize,
grant rights and perform your obligations under these Terms and shall pay for all royalties, fees,
and any other monies owing to any person or entity by reason of your User Postings.
10. Digital Millennium Copyright Act. If you are a copyright owner or an agent thereof and believe
that any content on the Services infringes upon your copyrights, your may submit a notification
pursuant to the Digital Millennium Copyright Act (“DMCA”) by providing our Designated Agent (as
set forth below) with the following information in writing (see 17 U.S.C. 512(c)(3) for further
details):
 A physical or electronic signature of a person authorized to act on behalf of the owner of
an exclusive right that is allegedly infringed;
 Identification of the copyrighted work claimed to have been infringed, or, if multiple
copyrighted works on the Services are covered by a single notification, a representative
list of such works on the Services;
 Identification of the material that is claimed to be infringing or to be the subject of
infringing activity and that is to be removed or access to which is to be disabled, and
information reasonably sufficient to permit us to locate the material;
 Information reasonably sufficient to permit us to contact you, such as an address,
telephone number, and e-mail address;
 A statement that you have a good faith belief that use of the material in the manner
complained of is not authorized by the copyright owner, its agent or the law; and
 A statement that the information in the notification is accurate, and under penalty of
perjury, that you are authorized to act on behalf of the owner of an exclusive right that is
allegedly infringed.
11. Certain Services Terms and Requirements.
11.1 Availability. You acknowledge that we license some or all of the Content under agreement
from third parties, and that we may add, delete or disable Content, and/or add, delete, disable or
modify some or all of the Services, at our sole election, and you acknowledge: (a) that you may
no longer be able to use the Services to the same extent, or at all, as prior to such change or
discontinuation, and (b) that we shall have no obligation or liability to you in such case. In no
event shall we be liable for the removal of, or disabling of access to, any Content, the Services,
materials or any features or portions of the Services. We may also impose limits on the use of or
access to certain features or portions of the Content or the Services, in any case and without
notice or liability to you.
11.2 Device Requirements and Terms. In order to access and use the Services and the Content,
you may be required to use Device(s) and other technology meeting certain system, configuration
and other requirements established by us, our content partners, licensors and other third parties
(e.g., storefront, network, website, platform and other operators, etc.) (collectively, “Operators”),
and you are responsible for ensuring that your Device(s) and other technology meet all such
requirements at all times and prior to any purchase or order on or in connection with the Services.
In addition, you are responsible for any data access, messaging and other service rates and
charges you may incur in connection with your Device and/or use of the Services.
11.3 Usage Rules. Certain Content and Services (in whole or in part) may be accompanied by
technology and/or other restrictions (e.g., digital rights management technology) that protect
digital information and content from unauthorized use and access and may limit and restrict your
usage of such Content and Services in accordance with certain rules and restrictions established
by us and/or Operators (“Usage Rules”). You agree to comply with such Usage Rules at all times,
and shall not violate or attempt to violate any security components thereof. You further
acknowledge and agree that the Usage Rules may be controlled and monitored by us for
compliance purposes, and we reserve the right to enforce the Usage Rules with or without notice
to you.

11.4 Software License Grant and Restrictions on Use. Any software available in connection with
the Services is licensed, not sold, to users. We agree to permit you, on a non-exclusive,
revocable, non-transferable, non-sublicensable, limited basis, to install and/or use the software on
a single Device that you own or control, provided that your installation and/or use of the software
is solely (a) for your own personal use; and (b) in accordance with the restrictions and limitations
set forth in these Terms. Without limiting the generality of the foregoing, you shall not: (a) rent,
lease, timeshare, license, distribute, sublicense or otherwise transfer the software or any portion
thereof; (b) make copies of the software or any portion thereof; (c) reverse engineer, decompile or
disassemble any portion of the software; (d) create derivative works of or from the software or
any portion thereof; (e) incorporate the software or any portion thereof, into any product or
service; (f) use the software or any portion thereof for commercial purposes; and (g) remove, alter
or obscure any copyright, trademark, trade name or other proprietary notices, legends, symbols
or labels that appear in the software. All rights not expressly granted to you hereunder are
reserved to us and our licensors.
11.5 Objectionable Material. You understand that by using the Services, you may encounter
Content that may be deemed offensive, indecent, or objectionable by some, which Content may
or may not be identified as such. Nevertheless, you agree to use the Services at your sole risk
and we shall have no liability to you for Content that may be found to be offensive, indecent, or
objectionable.
12. Assignment. These Terms, and any rights, licenses and privileges granted herein, may not be
transferred or assigned by you, but may be assigned or transferred by us without restriction,
notice or other obligation to you.
13. Indemnity. You agree to indemnify, defend and hold us, and our respective successors and
assigns, directors, officers, employees, representatives, agents, licensors, and Operators
harmless from any and all claims, liabilities, damages, losses, costs and expenses (including
reasonable attorneys’ fees), arising in any way out of or in connection with (a) your use of the
Services, (b) your breach or violation these Terms or (c) your User Postings. We reserve the right
to assume the exclusive defense and control of any matter subject to indemnification by you and
all negotiations for its settlement or compromise, and you agree to fully cooperate with us upon
our request.
14. DISCLAIMER AND LIMITATIONS OF LIABILITY. THE SERVICES, AND ALL CONTENT,
PRODUCTS, SERVICES AND USER POSTINGS MADE AVAILABLE ON, THROUGH OR IN
CONNECTION THEREWITH, ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS,
WITHOUT ANY REPRESENTATION ORWARRANTY OF ANY KIND, EXPRESS OR IMPLIED,
OR ANY GUARANTY OR ASSURANCE THE SERVICES WILL BE AVAILABLE FOR USE, OR
THAT ANY PRODUCTS, FEATURES, FUNCTIONS, SERVICES OR OPERATIONS WILL BE
AVAILABLE OR PERFORM AS DESCRIBED. ALL IMPLIED REPRESENTATIONS,
WARRANTIES AND CONDITIONS RELATING TO THE SERVICES AND THIS SITE, AND ALL
CONTENT, PRODUCTS, SERVICES AND USER POSTINGS ARE HEREBY DISCLAIMED.
Without limiting the foregoing, we are not responsible or liable for any malicious code, delays,
inaccuracies, errors, or omissions arising out of your use of the Services. You understand,
acknowledge and agree that you are assuming the entire risk as to the quality, accuracy,
performance, timeliness, adequacy, completeness, correctness, authenticity, security and validity
of any and all features and functions of the Services, including, without limitation, User Postings
and Content associated with your use of the Services.
YOU UNDERSTAND AND AGREE THAT, TO THE FULLEST EXTENT PERMISSIBLE BY LAW,
WE, OUR SUCCESSORS AND ASSIGNS, AND EACH OF THEIR RESPECTIVE OFFICERS,
DIRECTORS, EMPLOYEES, AGENTS, REPRESENTATIVES, LICENSORS, AND OPERATORS
SHALL NOT BE LIABLE FOR ANY LOSS OR DAMAGE, OF ANY KIND, DIRECT OR INDIRECT,
IN CONNECTION WITH OR ARISING FROM USE OF THE SERVICES OR FROM THESE
TERMS, INCLUDING, WITHOUT LIMITATION, COMPENSATORY, CONSEQUENTIAL,
INCIDENTAL, SPECIAL, EXEMPLARY OR PUNITIVE DAMAGES. IN NO EVENT SHALL OUR
TOTAL LIABILITY TO YOU FOR ALL DAMAGES LOSSES AND CAUSES OF ACTION,

WHETHER BASED IN CONTRACT, TORT, STRICT LIABILITY OR OTHERWISE EXCEED
$100. Some jurisdictions do not allow for the exclusion of certain warranties or certain limitations
on damages and remedies, accordingly some of the exclusions and limitations described in these
Terms may not apply to you.
15. Dispute Resolution and Arbitration. You and we explicitly agree that all disputes, claims or
other matters arising from or relating to your use of the Services will be governed by the laws of
the State of Israel. You and we agree to the following resolution process.
In an attempt to find the quickest and most efficient resolution of our issues, you and we agree to
first discuss any issue informally for at least 30 day. IF WE DO NOT REACH AN AGREED UPON
SOLUTION AFTER OUR DISCUSSIONS FOR AT LEAST 30 DAYS, YOU AND WE AGREE
THAT ANY CONTROVERSY, CLAIM OR DISPUTE ARISING OUT OF OR RELATING TO
THESE TERMS OR THE SERVICES, OR THE RELATIONSHIP WHICH RESULTS FROM
THESE TERMS, INCLUDING WITHOUT LIMITATION, THE PERFORMANCE, BREACH,
ENFORCEMENT, EXISTENCE OR VALIDITY OF THE MATTERS PROVIDED FOR IN THESE
TERMS OR YOUR USE OF THE SERVICES, OUR RELATIONSHIP WITH EACH OTHER, THIS
AGREEMENT TO ARBITRATE OR THE SCOPE OF THIS ARBITRATION AGREEMENT (A
“CLAIM”), MUST BE RESOLVED THROUGH PRIVATE AND CONFIDENTIAL BINDING
INDIVIDUAL ARBITRATION TO BE HELD IN ISRAEL IN THE ENGLISH LANGUAGE. ALL
CLAIMS WILL BE ARBITRATED BEFORE A SINGLE ARBITRATOR ON AN INDIVIDUAL
BASIS, AND WILL NOT BE CONSOLIDATED OR JOINED IN ANY ARBITRATION WITH ANY
CLAIM OF ANY OTHER PARTY.
YOU AND WE ALSO AGREE TO ARBITRATE IN EACH OF YOUR AND OUR INDIVIDUAL
CAPACITIES ONLY, NOT AS A REPRESENTATIVE OR MEMBER OF A CLASS, AND YOU
AND WE EXPRESSLY WAIVE ANY RIGHT COMMENCE OR PARTICIPATE IN ANY CLASS
ACTION OR SEEK RELIEF ON A CLASS BASIS AND, WHERE APPLICABLE, YOU AND WE
ALSO AGREE TO OPT OUT OF ANY SUCH CLASS PROCEEDING.
We agree that the arbitration will be conducted solely on the basis of documents submitted to the
arbitrator. You and we agree to maintain the confidential nature of the arbitration proceeding and
shall not disclose the fact of the arbitration, any documents exchanged, the proceedings, the
arbitrator’s decision and the existence or amount of any award, except as may be necessary to
prepare for or conduct the arbitration (in which case anyone becoming privy to confidential
information must undertake to preserve its confidentiality), or except as may be necessary in
connection with a court application for a provisional remedy, the enforcement of an award, or
unless otherwise required by law or court order.
16. Miscellaneous. These Terms contains the entire understanding and agreement between you
and us concerning the Services and supersedes any and all prior or inconsistent understandings
relating to the Services and your use thereof. These Terms cannot be changed orally. If any
provision of these Terms is held to be illegal, invalid or unenforceable, this shall not affect any
other provisions and these Terms shall be deemed amended to the extent necessary to make it
legal, valid and enforceable. Any provision that must survive in order to allow us to enforce its
meaning shall survive the termination of these Terms. No action arising out of these Terms or
your use of the Services, regardless of form or the basis of the claim, may be brought by you
more than one year after the cause of action has arisen (or if multiple causes, from the date the
first such cause arose). Our failure to exercise or enforce any right or provision of these Terms
will not operate as a waiver of such right or provision.